NAB says 42% of Aussie SMEs use AI to boost productivity
· Source: itbrief.com.au
In short
A NAB Economics report reveals that 42% of Australian small and medium-sized enterprises are using artificial intelligence, with adoption concentrated in routine business tasks. The most common applications are marketing and sales (51%), operations and logistics (39%), and customer service (25%), showing a shift from experimentation to practical day-to-day use. Adoption varies significantly by industry, with Property Services leading at 69% while Retail and Transport lag behind at 22% and 21% respectively.
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Tags: SMEs, productivity, logistics, operations, automation, adoption