CH Robinson bets its AI army can outflank forwarding rivals
· Source: theloadstar.com
In short
CH Robinson is deploying networks of AI agents to recommend freight routings, prepare quotes and process ocean bookings across global forwarding, airfreight and customs brokerage. The forwarder says pricing agents have delivered over 80,000 quotes for more than 3,600 customers, cutting quote turnaround from days to minutes, while earlier digital booking tools had achieved only about 5% automation in a decade. Management argues its proprietary data and in-house engineering widen its competitive moat, though the financial impact of AI remains difficult to isolate.
Read Original Article — Read the full article on the publisher’s site.
In the issue of week 44, 2026: Warehouse AI now has live throughput proof: Aeon reports loading doubled at Saitama
Tags: freight forwarding, agentic AI, ocean freight, pricing, customs, automation