AI Can Transform India’s FMCG Chain But Scaling Is Proving to Be Hard
· Source: thecore.in
In short
India's largest FMCG companies are embedding AI across farming, manufacturing, logistics and retail — Hindustan Unilever's Shikhar app reaches 1.4 million kirana stores and Colgate's Smile Stores covers over 1.7 million outlets — yet genuine scaled deployment is estimated at only 20-30% of activity. Experts warn that personalisation, cashierless retail and vanity chatbots rarely justify their cost, and that the vast majority of smaller Indian FMCG operators still run on notebooks and manual stock counts.
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In the issue of week 40, 2026: Supply Chain AI Advances, but Data, Governance and Capacity Set the Pace
Tags: fmcg, supply chain, forecasting, retail, replenishment, india